Fundraising discussion:
See the following links from a blog by Jennifer McCrea, who is actively engaged in the NPO sector in various capacities, including conducting workshops for NPO professionals on fundraising.
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* Jennifer McCrea: “Can’t Raise Money Sitting Behind a Desk” (Links to an external site.)
* Jennifer McCrea: “Fundraising Is Not Selling” (Links to an external site.)
The readings indicate the two major dimensions of fundraising activities. The first is that fundraising is not a desk job. And second, fundraising goes beyond “selling” your ideas/products/services.
Read the blog entries and discuss the following questions:
1. Based on the readings, discuss why fundraising is not a desk job.
2. As a CEO of a nonprofit organization, what one piece of advice would you give to a newly hired funding manager, based on the readings and other class materials?
Note: You are expected to make one initial post by Thursday and reply to the posting of at least two other students by Sunday.
* Each original response to the questions for the week must be at least 80 words long and specifically reference some concept or content reference in the coursework for the week.
* Peer responses must be at least 50 words long and one or more of these types: 1) agreement with extension, 2) an alternative perspective with rationale, or a 3) respectful challenge with counter argument
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