1) Explains five international marketing orientations (production, sales, customer, strategic marketing, and social marketing).
Which one most applies to Tommy Hilfiger? Explain why.
2) Explains five elements in the marketing mix (product, price, promotion, brand, and distribution). In which of these have Tommy Hilfiger’s operating practices been the most standardized globally? Explain why this has been possible and desirable
Use at least one recent source to explain how tommy hilfiger falls into choices
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