questionS y s t e m a t i c r e v i e w o n C u s t o m e r S e g m e n t a t i o n i n m a r k e t i n g ( t h e c o n t e x t M U S T b e m a r k e t i n g i n
Systematic review on Customer Segmentation in marketing (the context MUST be marketing in business)