The global marketplace is a competitive environment; however managers can find methods to utilize and leverage to improve organizational performance. Throughout your academic program of study you have looked at business leaders who work to manage product or service offerings via a first-to-market strategy and also via a late-mover approach to the marketplace. You have examined barriers to entry challenges with operating in a global business environment opportunities cultural considerations and empowering employees to work as decision makers. Important considerations and topics throughout your coursework have also centered on organizational structure customer service and leveraging technology advancements to improve business performance. For this activity please consider a few of these business management and social considerations to develop the concept of a new business interest to you that you might create someday and discuss how you might organize the company potential target markets how products might be introduced to the business environment cultural considerations and the importance of sustainability.
